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Global
Canada
United States
London
Finland
DateOctober 4, 2022
SectorHealth & Wellness
Reading time2mins

Glanbia Performance Nutrition Selects Hill+Knowlton as U.S. PR Agency of Record

October 04, 2022, NEW YORK – Hill+Knowlton Strategies (H+K), one of the world’s leading public relations firms, has been appointed PR Agency of Record by Glanbia Performance Nutrition (GPN), a global nutrition company with a portfolio of brands including Optimum Nutrition, SlimFast, think!, Isopure and Amazing Grass. H+K will serve as strategic communications partner for the brands as well as GPN’s corporate thought leadership in the U.S. market.

H+K will work with GPN to bolster Brand PR for its broad portfolio of nutrition solutions and market-leading brands. In addition, the agency will provide advisory support focused around helping the global nutrition group effectively communicate its ongoing ESG efforts.

The food and beverage industry continues to transform in a post-pandemic era with consumers remaining focused on personal health and wellbeing and making better choices that support everyday nutrition. As we continue to evolve and innovate as a focused, purpose-led global nutrition company, we have an exciting story to tell, and H+K is the right partner to help us share it.

Jennifer Davis

head of communications, PR & consumer affairs (Americas), Glanbia Performance Nutrition

“We’re privileged to partner with GPN as they continue to look at innovative channels and ways to tell their brand story to advance consumer connections. Our integrated team of food + beverage, and health + wellness communicators, content + publishing experts, and ESG advisory consultants look forward to helping shape GPN’s continued success as a key innovator in the U.S. food and beverage industry.“ – Richard Millar, global president and CEO of the Americas, Hill+Knowlton Strategies