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United States
DateMarch 2nd, 2021
ParUnited States
ServiceIntelligence & Technology
SecteurGovernment, Public Sector & Non-Profit
Reading time3minutes

PRovoke North America: How the Disrupted Public is Re-Positioning a Role for Public Affairs

A conversation between Daniel Schwarz and Jake Sherman, moderated by Paul Holmes.

On February 24th, PRovoke Media hosted the 2021 North America PR Summit. This year featured a 30-minute discussion between Daniel, Jake and Paul who addressed how this dynamic landscape and factors at play are re-positioning a role for public affairs beyond traditional lobbying and government relations. Thank you to everyone who was able to join us and to PRovoke for hosting us. We hope the panel discussion proved helpful and provided valued insight. If you were unable to tune in live and would like to catch up on what you missed, you can view the full event recording here:

Our Speakers:

Daniel Schwarz

Daniel Schwarz is the Senior Vice President, Public Affairs, of Hill+Knowlton Strategies U.S. As a specialist in strategic communications, messaging and media, Daniel has worked with political, corporate, NGO and philanthropic clients in the United States and abroad for close to a decade. Daniel’s political background stretches over 20 elections in eight different countries. He has worked with leading international and domestic teams managing paid and earned media campaigns, research and data analytics, rapid-response and on-the-ground implementation for political parties and candidates, as well as working with corporate, nonprofit and start-up clients. Daniel brings an unparalleled depth of experience within the intersection of communications, advocacy and public policy. Working on some of the most sensitive and high stakes issues in recent years. Prior to joining H+K, Daniel most recently served as Director of Strategic Communications for the House Judiciary Committee.Daniel can be found on LinkedIn at

Jake Sherman

Jake is the former head of Politico PLAYBOOK. He now has his own venture that he started with PLAYBOOK co-author, Anna Palmer, called Punchbowl News. Jake has been covering national politics for more than a decade, and has focused his reporting on Congress, the congressional leadership and the politics of legislating. He chronicled all of the major legislative battles of the Obama and Trump presidencies, and has traveled the country and the world, reporting on power and politics. Jake and Anna Palmer are the co-authors of “The Hill to Die On: The Battle for Congress and the Future of Trump’s America,” which was a New York Times and national bestseller in 2019. He has been reporting and writing partners with Anna and Punchbowl News co-founder John Bresnahan for 11 years. Jake is a contributor to NBC News, and appears almost daily across all of the network’s platforms. He’s a graduate of the George Washington University and Columbia Journalism School. He lives in Washington with his wife and two children and is an avid runner, and listener of the Grateful Dead and Phish.Jake can be found on LinkedIn at