Étude de cas
DCT
A New Vision For Clean Water in Guatemala
- SecteurGouvernement, secteur public + organisations à but non lucratif
Dutch Clean Tech, DCT, announced its arrival in Guatemala to provide smart clean water solutions with advanced technology, excellence, competitive prices and an attractive financing model for public sector entities and industrial companies.
H&K Guatemala, in coordination with H&K Amsterdam developed a market entry communications strategy for DCT, focusing on stakeholder and media relations, as well as B2B Marketing support, which emphasizes in developing a strong positioning amongst the national municipality system.
Dutch Clean Tech is the only company in Guatemala to offer the construction, maintenance and operation of drinking water and wastewater plants with 80% Guatemalan human resources for the design, operation and construction of them, using Dutch smart technology and an attractive international financing model called "pay for use and not for property".